Closer Connection: Chocolate buyer to Farmer??
Posted in: News & New Product Press (Read-Only)
Now were talkinYoung people in the Midwest, U.S. are asked to research cocoa production in Africa for a new project by Askinosie Chocolate Company.In todays issue (Nov 23rd, 2009) http://www.news-leader.com/apps/pbcs.dll/article?AID=2009911230361 of the Springfield, Missouri News Leader, there is a discussion about the Cocoa Honors project sponsored by Shawn Askinosie asking high school and college students to assist him in selecting an African nation to be the source of cocoa beans for a new Askinosie bar. He expects it will take about a year and a half for the vetting process.A very important point in this article IMHO (besides the great idea of involving U.S. students in the research) is the attempt to ensure that the farmer (cacao grower) actually receives some of the profits directly from Askinosies sales of the new bar. How this is actually accomplished is a major thrust of the chocolate companys research and business model.Ive heard that at the Net Impact conference held recently at Cornell Univ. a speaker from Sustainable Harvest Coffee ( http://sustainableharvest.com/our_model ) said that they are also looking into chocolate as a commodity to which they can apply their relationship marketing.Should we expect to see more small chocolate manufacturers and importers connecting the end consumer with the grower : more or less face-to-face?
updated by @Frank Schmidt: 12/13/24 12:16:07

so I brought in my other hobbies. I have made some glass boxes with Torches and Kilns. I also did some glass blowing for a bowl for my best friend's wedding. I realize this may be a bit off topic as one of your concerns was price, but I have utilized friends and family as well. For instance, our idea for Christmas was to have everyone decorate a box. I put in the chocolate and we do family friendly games to end up with a box other than your own.I have several artistic friends who do tatoos and the like as well. I buy the blank white boxes in bulk and send them over. When they come back they are anything but boring. The reusable nature of these is a tad limited though. I have also found that small fundraising efforts can bring out artistic and more helpful individuals. Think Elementary school kids selling boxes of chocolate with hand drawn lids.So anyway hello from a fellow newcomer. I hope something in all that helped.